Get Aligned or Stay Stuck: How Experiments Unlock Team Potential

Video Description

Cori Neslund (cneslund)

Team's aren't getting stuck because they lack ideas -- they get stuck because they can’t agree on what to try next. Whether it’s due to navigating internal politics, a fear of failure, or decision fatigue, progress becomes a never-ending churn when a path forward struggles to be defined.

Iterative experimentation doesn't just solve problems or reduce risk, it creates a sense of shared confidence in a team's abilities and demonstrates their capacity in tackling bigger, cooler, more impactful issues.

In this session, we'll explore how the practice of designing safe-to-try experiments gives teams a way to unblock themselves consistently. Come learn how to design and implement experiments, build buy-in, and translate results into forward momentum.

https://events.drupal.org/chicago2026/session/get-aligned-or-stay-stuck-how-experiments-unlock-team-potential